Our story begins like others of those times: a man who believes in the potential of his territory, and who chooses to tell it through wine. The man in question is Bartolomeo, our grandfather, founder of the Demarie winery.
A bet – for the economy of that time – to invest in the wine sector; the first results, however, arrive quickly and, through challenges and satisfactions, Giovanni, his son, as well as our father, is also involved in the company. Since then the company has continued to grow on the solid foundations built by the grandfather, and with the philosophy that has always characterized our work: a genuine, traditional production, with a special attention towards protecting the biodiversity. Like us, future generations will come to learn the art of vineyard and cellar. That of Roero is a knowledge that is handed down, and that we hope will one day reach our children too. The choice of the company to vinify exclusively the grapes coming from its own vineyards guarantees the authenticity of the product. Soft pressing, fermentation at a controlled temperature and aging in selected woods are aimed at enhancing the natural
characteristics of the grapes while maintaining their aromatic integrity. The cellar thus becomes the place of innovation and enhancement of what experience and tradition have been able to teach us over the years. Here the wines follow their path from must to finished product, realizing the ideals of our family and the hard work done in the vineyard.
