The Leading Company for Dead Sea Minerals and Beyond.
Numeira Mixed Salts & Mud Company established in 1997 under the Arab Potash Company (APC) as the only company with exclusive rights to extract, utilise and distribute Dead Sea mineral-rich raw materials from the Jordanian side, Numeira is the leading provider of 100% natural Dead Sea salt, mud and brine found at the lowest point on earth, the Dead Sea.
For the past 23 years, we have worked to serve countries in Europe, North America, Asia-Pacific, and the MENA region, with the mission to produce, innovate, and supply high quality Dead Sea raw materials, while maintaining customer satisfaction, stakeholder value, and a sustainable environment.
In addition to our business philosophy of making premium Dead Sea raw materials accessible to the world, we are dedicated to exercising our social and environmental responsibility as a leading company in the Dead Sea raw materials industry. Thus, an integral part of our work focuses on the empowerment of local communities through job creation, and social inclusion and development.
All of our raw materials are processed without the use of chemical additives to guarantee pure and natural end products. We pay particular attention to the environmental impact of our operations. Hence, we abide by all environmental laws and regulations to ensure our minimal ecological footprint and to preserve the sanctity of the Dead Sea.
In order to maintain our consistent stellar performance, we operate on our core values of:
Excellence: we hold high standards for every aspect of our work to fulfil our promise of providing high quality Dead Sea raw materials.
Accountability: we honour our commitments to meet the prescribed time and high quality when delivering our products.
Transparency: our authenticity, transparency and open communication channels have helped us gain the trust of our customers, partners and stakeholders.
Sustainability: we are committed to exercising our responsibility towards preserving the natural resources we use and protecting their surrounding environment.
Innovation: we continuously implement innovative design-thinking in streamlining our operations to remain the leaders in what we do.
Cost-Consciousness: whilst embracing value creation on an ongoing basis, we maintain cost-effectiveness at all layers of our organisation, reflected as value-for-money to our customers.
Safety: we apply and abide by stringent health and safety measures throughout our operations, to ensure the uncompromisable wellness of our staff and customers.
With our headquarters and primary facilities based in Jordan, we serve local and international markets, with the capacity to produce 20,000 tons of Dead Sea salt, 5,000 tons of mud, and unlimited tons of Dead Sea water every year, aiming to connect the world with the miraculous healing powers of the Dead Sea.
Our Innovation-Driven Processes
As the leading provider of 100% natural Dead Sea salt, mud, and water, we are committed to high standards of quality and efficiency from sourcing and extracting our raw materials, to processing, packaging and delivering them. We continuously work to innovate superior natural processes to guarantee premium Dead Sea bulk products.
With over two decades of experience in the Dead Sea raw materials industry, we have mastered the intricacies of quality control and customer satisfaction, processing and producing 20,000 tons of Dead Sea salt, 5,000 tons of mud, and unlimited tons of Dead Sea water on a yearly basis.
All of our Dead Sea raw materials are extracted directly from the source, processed without the use of additives, and handled with the utmost precision to ensure natural and high quality end products.
From start to finish, we abide by all environmental laws and regulations to keep our ecological footprint at bay, and to protect the natural environment of the Dead Sea.