The Vicenzi Group includes brands of excellence like Matilde Vicenzi, dedicated to the fine Italian pastry, and Grisbì, the famous
filled cookies. In 1905, Matilde Vicenzi opened a pastry shop on the outskirts of Verona, where she carefully made her biscuits
and pastries. In 1912, the small artisan pastry shop become a company. Today we preserve Matilde’s recipe book, applying her
creations as a current source of inspiration for our sweet foundation. The Vicenzi Group, was established in 2005 with the
acquisition of two well-known brands, Grisbì and MrDay. The secret of the goodness of Matilde Vicenzi’s pastries is the excellence
of the raw materials. These are blended to perfection according to an age-old Italian tradition to reward consumers with a unique
sensory experience and ensure a premium product.